No matter if we talk about “Senior Sales person”, “Senior Developer”, “Senior Marketing specialist”, etc.

The closer you are to your boss telling you “Go make money for the company” and you actually make money, then you are 100% a senior specialist. No questions asked. Lemme explain.

“But dude, how does this even apply to me, I am a Web Developer?!” – you might be screaming. Why are you in the company to begin with? Are you to build software OR build software that people will pay for and generate revenue? Your main role is to generate revenue.

For example: If you are a developer and your boss told you to make money, you must brainstorm ideas for high value adding features or fix really bad current problems. Then implement them. Measure the KPI* you set and tell your boss – “Yo, i make them money”.

*KPI stands for Key Performance Indicator. In other words important values which dictate success.

*My favourite is “CAC:LTV ratio” because with 1 number, you can measure the whole business current direction. You can Lower the CAC or up the LTV in this case by making the people purchase more/ stay longer on subscriptions etc.